Brand Strategy Director, Mischief USA

Budweiser "First Delivery"

THE OBJECTIVE

Make Budweiser synonymous with quality beer.

THE INSIGHT

Even the youngest Clydesdales will work tirelessly to ensure that hardworking Americans get their beer.

THE WORK

We told the story of a baby Clydesdale making its first beer delivery to show Budweiser’s dedication to getting America its beer.

THE RESULTS

Results TBD, Campaign Still in Market